Work

About

Lab

Resume

Work

About

Lab

Resume

Work

About

Lab

Resume

Hi, I am Purti

A Lead Product Designer building the future of
AI-native products.
I bridge design foundations with intelligent automations to create fulfilling user experiences.

A Lead Product Designer building the future of
AI-native products.
I bridge design foundations with intelligent automations to create fulfilling user experiences.

A Lead Product Designer building the future of
AI-native products.
I bridge design foundations with intelligent automations to create fulfilling user experiences.

Currently leading Product Design at Acelab

Skilled in B2B, B2C, Enterprise Software and AI Technologies

Currently leading Product Design at Acelab

Skilled in B2B, B2C, Enterprise Software and AI Technologies

View Selected Work

Created by Dmytri

Created by Dmytri

Created by Dmytri

RFI Loop

RFI Loop

AEC · Enterprise SaaS

Designed the request and response workflow between architects and manufacturers.

Acelab

/

Shipped · 2026

The Architect Decides

The Architect Decides

Enterprise SaaS · AI

Designed an assistant and product matches that help architects make informed choices.

Acelab

/

Shipped

Acelab Revit Plugin

Acelab Revit Plugin

Enterprise SaaS · Revit integration

Designed the workflow for bringing Revit materials into Acelab.

Acelab

/

Shipped · 2026

From Funnel to Signal

From Funnel to Signal

Enterprise SaaS · Sales intelligence

Reorganized manufacturer leads around accounts, projects, and buying signals.

Acelab

/

Shipped

Acelab's Front Door

Acelab's Front Door

Enterprise SaaS · Product-led growth

Designed adaptive onboarding for self-serve users and invited teams.

Acelab

/

Shipped · 2026

Embodied Carbon

Embodied Carbon

Climate tech · Data products

Designed a workflow for comparing materials and establishing a carbon baseline.

Cove.tool

/

Paid tool

Revgen.tool Admin Settings

Revgen.tool Admin Settings

Enterprise software · Permissions

Redesigned administration and permissions for growing teams.

Cove.tool

/

Concept · 2023

ADA Tech x Puma

ADA Tech x Puma

AI · Footwear analytics

Designed analytics that connect footwear design decisions with data.

Ada Tech × PUMA

/

Alpha Demo Live · 2022–23

Maternal Health Care App

Maternal Health Care App

Healthtech · Mobile

Designed a maternal-health experience for first-time parents in rural India.

UMass Chan Medical School

/

Internship · 2023

My Charlie App

My Charlie App

Public transit · Mobile

Reimagined Boston’s Charlie Card as a mobile-first transit experience.

Northeastern University

/

Proposal · 2023

Covesive Design System

Covesive Design System

Climate tech · Design systems

Built a shared design language for cove.tool’s platform and tools.

Cove.tool

/

Shipped · 2023–24

A Slab Design System

A Slab Design System

Enterprise SaaS · Design systems

Developed shared foundations, components, and naming for design, code, and AI.

Acelab

/

Shipped · 2024-Present

Project Stree

Project Stree

Nonprofit · Brand and web

Rebranded a period-poverty nonprofit for donations and volunteer participation.

Project Stree · NGO

/

Live · Pro bono

Ornami

Ornami

Consumer goods · Brand identity

Designed identity, packaging, and an online store for a natural bodycare brand.

Ornami · Scout at Northeastern

/

Live · 2022

Acelab Product Graphics

Acelab Product Graphics

AEC · Product storytelling

Created graphics that explain Material Hub through real product workflows.

Acelab · Marketing website

/

Live

In work mode..
Designing is only half the job.
The rest is listening, collaborating, learning and always staying curious.

In work mode..
Designing is only half the job.
The rest is listening, collaborating, learning and always staying curious.

What is my north star when designing for complex B2B/Enterprise ecosystems?

I systematically audit workflows to strip away cognitive load, ensuring that high-density data remains intuitive, scannable, and actionable.

How I design for AI features where the output can be unpredictable or ambiguous?

How I align engineering constraints with UX vision on technically complex products?

When a design system must support both legacy data and AI-native workflows, how do you handle the friction?

🌱

Beyond Work or
know more About Me! :)

Beyond Work or
know more About Me! :)